Chengdu city news 2008 Avnet Electronics Marketing - |Chengdu city news 2008 Avnet Electronics Marketing|

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 intowestchina >> China Tour Packages >> Chenngdu Sichuan Tour >> 2008 Chengdu city news
 
Chengdu city news 2008 Avnet Electronics Marketing
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Avnet Electronics Marketing, an operating group of Avnet, Inc. AVT, has achieved its strongest results 

ever in the latest nationwide survey by Electronics Supply & Manufacturing Magazine. Avnet Electronics

Marketing was top of the list of Most Preferred International Distributors in China and was included in 

the top three in all four of the franchised distribution categories - Preferred Distributor for "Best Technical

Support", "Best Logistics Service", "Best Supply Capacity" and "Best e-Commerce". 

The survey organized by Electronics Supply & Manufacturing Magazine-China

http://www.esmchina.com/, which is conducted annually, analyzed the preferences and selection

processes of manufacturers, interviewing purchasing executives throughout the country who were

jointly responsible for buying billions of RMB worth of components in the last year, the majority of which

were purchased through distributors.

 

"China is the growth engine of Asia and Avnet Electronics Marketing has been steadily expanding cover

age and resources in the region in general and China in particular, especially in vertical markets. We are

glad to have been selected in top three position in all the categories in the survey, which showcases the

accomplishments that Avnet Electronics Marketing has achieved to date. These results are an indication

of even greater things to come," said Stephen Wong, president of Avnet Electronics Marketing Asia. 

The survey found that, as in recent years, China's electronic component distribution market continues to

be driven by the rapid growth of the electronics industry, wide geographic distribution channels and the

demand for imported ICs. Faced with ever increasing competition and the need to update their products,

China's electronics manufacturers are continuously pressuring distributors with changing requirements. 

 

"As a total solution provider, Avnet Electronics Marketing is committed to providing three things - value 

to customers, design services and the myriad and tangible benefits of a comprehensive and efficient 

supply chain," said Peter Wong, regional president of Avnet Electronics Marketing China

 

The survey found that innovation is crucial to help distributors obtain competitive advantages and win 

the trust and respect of manufacturers. Avnet Electronics Marketing has established a strong track 

record in the areas of demand creation, system solutions and customer support. 

 

"Our recent X-Fest global seminar and training series is a good example of Avnet's innovation and the

value it places in providing support to both customers and suppliers," said regional president for

Avnet Memec China, Victor Koh. "The event received remarkable feedback - the delegates packed the

event for specialized training on design solutions for FPGA circuitry and the components surrounding

FPGAs." 

 

"Launching the X-Fest in Beijing and Shanghai in early April there was standing room only. Following the

se two locations, the event ran across another five cities including NanjingWuhanChengdu, Xian and

 Shenzhen, with the total attendance close to 1,100 - 70% higher than the number originally anticipated,"

 said Koh.

The survey showed that manufacturers select franchised distributors based on a number of criteria,

including pricing, supply capacity, technical support, capabilities, logistics services, payment flexibility,

product quality, company reputation and their online trading capability.

 

About Avnet Electronics Marketing

Avnet Electronics Marketing Asia is part of Phoenix-based Avnet, Inc. AVT, a Fortune 500 company with

 fiscal 2006 sales exceeding USD$14.25 billion. Serving customers in approximately 70 countries, Avnet

 is one of the world's largest technology marketing, distribution and services companies. 

 

Avnet Electronics Marketing has a significant presence in Asia-Pacific-the fastest growing electronics

market in the world. With its regional headquarters in Singapore, the company has 40 locations in 10

countries in Asia. It distributes semiconductors, interconnect, passive and electromechanical

components to serve a wide range of customers including original equipment manufacturers (OEMs),

electronic manufacturing services (EMS) providers, and small- to medium-sized businesses, and

provides associated design-chain and supply-chain services. The company's web site is located at

http://www.intowestchina.com

 

Issued on behalf of Avnet Electronics Marketing by Euan Barty Associates

 

Edit by eric

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